On 9 June 2026, Stickydot’s CEO Marzia Mazzonetto will join the INSPIRING ERA Exchange workshop in Brussels to pitch a best practice on intellectual asset management in co-creation processes. The half-day event brings together policymakers, research organisations, technology transfer offices, intermediaries, SMEs and start-ups to examine how intellectual assets and IP can be managed, valorised and shared in ways that are secure, impactful and aligned with EU values.
Managing intellectual assets is often framed as a legal and strategic challenge. But when citizens and communities become active co-creators in the innovation process — as they do in co-valorisation — the challenge becomes more complex and more interesting. Questions of attribution, ownership and value-sharing become genuinely open.
At Stickydot, we have been exploring these questions through the CO-VALUE project, drawing on concrete experiences from our pilots in Alicante and Emilia-Romagna, where our partners PCA and ART-ER implemented structured participatory processes with startups and ERDF-funded projects for the first time.
The INSPIRING ERA workshop takes place at a pivotal moment for EU knowledge valorisation policy. Societal uptake is already recognised as a key service that intermediaries provide — and yet most rarely directly involve societal actors in their work. Changing this requires practical tools, shared frameworks and a community of practitioners willing to learn from one another. That is exactly what events like this are for.
Learn more about CO-VALUE: www.co-value.eu
Learn more about the workshop: https://www.inspiring-era.eu/event/knowledge-valorisation-how-to-turn-research-into-practice/
